We believe in Content and Communities
We all belong to some sort of COMMUNITY. We meet, share and react to information – and we advocate for our beliefs.
We join communities for entertainment, support, service, politics, and many other relevant reasons. As no one really fits into any kind of box anymore.
Above all CONTENT must relate to us.
Content must tell a compelling, valuable story in an authentic manner. It must inspire us to act on the values it espouses, and it must entertain and hold our attention long enough to achieve its intended impact.